VOTING IS OPEN!
Posted on May. 12, 2022 / SMPS News / Subscribe 0
Have a vision for the future leadership of our SMPS-NY chapter?
Vote for our Executive Committee & Board of Directors! We have an exciting group of new leaders who are itching to get things done and help us usher in a new Chapter year! Influence the success of creative and marketing professionals throughout the Greater New York City region and help us make a difference in the direction of our chapter with your vote.
HERE ARE OUR CANDIDATES:
For Vice President -
Olivia Farquharson, Director of Marketing - Pavarini McGovern
Communications expert, Olivia Farquharson, has developed and implemented brand and marketing plans across several industries, including architecture, technology design, finance, apparel, and publishing. With 15 years of experience, Olivia has exhibited rigor in data collection, analysis, and focus on connecting teams and projects that are mutually beneficial and move the needle thoughtfully. As Pavarini McGovern's Director of Marketing, Olivia is responsible for creating impactful marketing strategies and proposal submissions that leverage the company's brand and its unique industry position. Olivia is a member of the Forbes Communications Council and previously served on the SMPS-NY Board of Directors as Director of Public Relations. She holds a Bachelor of Science degree in advertising, marketing, and communications from the Fashion Institute of Technology in New York City.
For Treasurer
Corrine Collins, Marketing Manager -Nelson + Pope
Corrine Collins is the Marketing Manager for Nelson + Pope/Nelson Pope Voorhis, a multi-disciplined engineering, architecture, surveying, and environmental firm headquartered in Melville, NY with offices in New York City and the Hudson Valley. Throughout her career, Corrine has specialized in marketing for the AEC industry, including the development and implementation of strategic and focused marketing efforts, coordination and creation of proposals, marketing collateral, public relations initiatives, website design, identity branding, database management and social media implementation. Since 2010 Corrine has been a member SMPS New York. She previously served as Director of Education on the board of SMPS Long Island (2011-2012) and most recently served on the Board of SMPS New York as Director of the Long Island affiliate (2012-2019). As Treasurer, Corrine will work with SMPS New York’s executive board and directors to oversee the management of the financial affairs of the organization.
For 6 Directors Positions
Erika Moshkovitch, CPSM, Vice President, Marketing & Communications - Loring Consulting Engineers, Inc.
Erika Moshkovich has over 15 years of experience in marketing, communications, and business development. She is the Vice President of Marketing and Communications at Loring Consulting Engineers, Inc. where she leads the marketing and proposal department in pursuits, executes communication and client management plans, and supports business development efforts across all offices. Erika has been an SMPS New York Chapter member since 2015 where she has been a protégé in the Chapter's Mentorship Program. More recently, she has been a member of the Association of Medical Facility Professionals (AMFP) New York City Chapter, where she helps increase the chapter’s brand awareness and member engagement through her work for the Digital Committee. She is also an SMPS-accredited Certified Professional Services Marketer (CPSM).
Susan West, Director, New Business Development - Big Show Consulting & Management
Susan West has been an active member of SMPS New York and has served on the Chapter's Membership Committee. Her passion for driving member engagement and special events relies on her deep experience producing events and knowledge cultivated from her time as the Director of New Business Development at Big Show Consulting & Management. Susan brings a "can do" attitude and a willingness to help advance the mission of SMPS New York for our members, and moving the needle in our industry.
Natalie Dargham, Marketing Manager - Urban Atelier Group
Natalie is the Marketing Manager at UAG. With an approach rooted in research and visual storytelling, Natalie leads the atelier’s overall marketing and business development strategies which drive new business opportunities, engagement, and growth. She collaborates cross-functionally to create custom client presentations and proposals and oversees branded messaging across multi-channel marketing. Prior to UAG, Natalie was employed at CetraRuddy Architecture. She was an integral member of various award-winning marketing campaigns, which have received accolades from Interior Design Magazine and the Creative Communications Award (C2A).Natalie graduated Magna Cum Laude from James Madison University with a Bachelor of Fine Arts in Architectural Design and a Studio Art Minor and has taken Continuing Education courses in Graphic Design at Parsons School of Design. Additionally, she is an active member of the SMPS New York Chapter and Urban Land Institute (ULI). Outside of work, Natalie takes fine art classes and workshops, curates recipes for her blog @nowyourecraving, and is an avid traveler.
Chris Frawley, Marketing Manager -Equity Environmental Engineering
Chris Frawley is currently Marketing Manager at Equity Environmental Engineering where he leads the firm’s marketing and business development efforts. Over the years, Chris has held leadership roles for other industry associations including being a Board Member (2008,2009 and 2015) and Treasurer (2010 & 2011) for the New York Chapter of the Legal Marketing Association (LMA) as well as Treasurer (2013) and Vice President (2014) of the Pearl River Chamber of Commerce. Chris also founded and chaired the LMA’s Small Firm Shared Interest Group from 2007 through 2009.
Cristiana Formica, Marketing Coordinator - Gensler
Cristiana Formica is a Marketing Coordinator at Gensler NYC, leading the marketing efforts for four of their thirty practice areas. She launched her career in 2015 at a small architecture firm, and has worn nearly “every hat” in her 7 years’ professional experience. In 2019, Cristiana joined SMPS New York as an active member of the NJ Affiliate Committee, the Membership Committee, Program Planning, Spirits Planning, and working on The Marketing Department podcast. In 2021, she took over leading the podcast and was recognized for her efforts by SMPS New York when she received the Rising Star Professional Achievement Award that same year. Looking forward, Cristiana hopes to continue to break barriers in the AEC industry, bringing innovative ideas to all her endeavors. Outside of her professional life, you can find her trying new vegan recipes, performing with her dance studio, or lounging at home with her cat, Sadie.
Tiffany Carter, Marketing Specialist - WSP USA
Tiffany Carter brings her deep level of experience with SMPS New York to the 2022-2023 Board of Directors. She has been involved in a number of committees but has most recently been active on the Board as the Director of Communications and the current Director of Diversity, Equity & Inclusion (DEI). Tiffany remains a valued asset to our organization.
VOTE TODAY! POLLS CLOSE SOON!!
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