We’ve all been there – feeling like we’re at an impasse with technical staff as we wait on a proposal approach, disagree over press release copy, or struggle to complete marketing or business development plans. The gap between us and our technical counterparts can at times seem frustrating – but we’re not here to discuss pain points or challenges. In fact, we’re not even here to talk strictly marketer-to-marketer!

Grab as many technical staff members as you can find, and join us as we hear from marketing and technical duos from three well-known firms as we concoct the “recipe” for successful marketing and technical staff relationships and explore the benefits of having a partnered approach between these essential A/E/C teams. Our panelist “chefs” will be serving up their structures and team-building processes that help bridge the gap, improve communication, and create an environment where both groups feel equally empowered and mutually supported. We promise that your “recipe card” will be filled with key takeaways by the end of this event!

Moderator:

Jeffrey Taub, FSMPS, CPSM
Vice President, Corporate Marketing, AKRF

Speakers:

Ivoire Lloyd, CF, APMP
Senior Proposal Manager, Systra USA

Shakira El-Hout, CCM
Systra USA

Erin Ryder
Northeast PR Director/Associate, Gensler

Megan Radebaugh
Studio Director, Senior Associate, Gensler

Dean R. Robateau
Senior Vice President, McKissack

Patricia Robinson
Proposal Manager, McKissack

If you have any questions regarding this event, please e-mail Kim Graham.

EVENT SPONSORS

Sponsorship Opportunities

Premium
$350
Max 1 (qty)

• Four (4) Complimentary program registrations
• 15% off all additional registrants
• Sponsor representative may deliver a 30 second opening remark on presentation topic
• Verbal recognition to all attendees at start and end of program
• Stand-alone slide (designed by you) in PowerPoint at both the beginning and the end of the virtual program for sponsored program
• Logo and hyperlink featured on SMPSNY.org event page

Supporting
$195
Unlimited (qty)

• Two (2) Complimentary program registrations
• 15% off all additional registrants
• Verbal recognition to all attendees at start and end of program
• Logo on event PowerPoint reel
• Logo and hyperlink featured on SMPSNY.org event page
• Firm social media spotlight

Questions about sponsorship? Contact Director of Sponsorship, Rory McMahon.